Real Deal Poker

Branding / Identity
Digital design
Print literature
Online gaming

The background

Real Deal Poker is an online poker room with a difference. Every card dealt to a table through their system is done by a robotic machine, not a computer. This is groundbreaking for the market and allows absolute transparency and accountability for each online player.

The brief

Work alongside RDP to develop their brand through start-up and product launch. Help spread the word, tell the world how revolutionary this product is to the online poker marketplace. Create the logo, offline, online graphics, advertising and media roll-out, design the poker room, our marketing events and develop guerrilla tactics for how we can best spread the word.

Our response

We worked with Real Deal Poker from the very beginning, initially working on their logo design then through promotional materials, online poker room graphics, exhibition design and event organisation. When Heavyweight World Champion Evander Holyfield came on-board we were responsible for numerous campaigns through print and online media.