Help an established city forex broker redefine their online presence

Client

Worldwide Currencies

Country

United Kingdom

Disciplines

Digital Design

Digital Development

Sector

Financial Services

Help an established city forex broker redefine their online presence
Help an established city forex broker redefine their online presence

Established 20 years ago, Worldwide Currencies are experts and handling the foreign exchange requirements of their corporate and private clients alike. Solutions are individually tailored to maximise return and mitigate risk.

The brief

We’ve worked with Worldwide Currencies through every single one of those 20 years in which they have been established. Helping to present their brand to an audience seeking expert FX solutions. Worldwide needed a new site that was performant not just in terms of messaging but also in terms of the codebase and site infrastructure. KYC integration and security for compliance overview needed to be paramount in terms of streamlining the user journey.

Thank you for all your help. As a company, we’re really impressed with the ideas that you come up with to improve our business – it’s amazing, it’s brilliant and it’s much appreciated. It’s so good to be ahead of the competition.

Head of Front OfficeWorldwide Currencies

Featured Site Pages

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Carbon score

worldwidecurrencies.com

Here we are

Only producing 0.04g of carbon

every time someone visits our site

Running on hosting which is

using sustainable energy

Global average

A+EF

Lighthouse development score

worldwidecurrencies.com

99

Performance

100

Accessibility

96

Best Practices

100

SEO

The execution
We designed the site around the needs of both corporate and private clients, giving users a clearer route into Worldwide Currencies’ services while keeping trust, regulation and security visible throughout the experience.

The platform was developed with performance and compliance in mind. KYC onboarding was integrated into the user journey, helping to streamline account opening while maintaining the checks required for a regulated financial services business. Security information, FCA credentials and service details were positioned carefully so users could understand who they were dealing with and what safeguards were in place. worldwidecurrencies.com

We also created a market reporting system that allows analysts to publish daily commentary around selected currencies. Live FX data is imported each morning and compared with previous sessions to identify movement and trends, giving the editorial content a useful layer of real-time context. BakerWilcox

The finished site was built to be fast, accessible and efficient, achieving Lighthouse scores of 99 for Performance, 100 for Accessibility, 96 for Best Practices and 100 for SEO. Its measured carbon footprint is approximately 0.04g CO₂e per visit, supported by hosting using sustainable energy.

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The result
Dynamic updates The report changes each morning to add visual variety.

Expert reporting We developed a platform allowing an analyst to write a daily report around chosen currencies.

Live FX rates Each morning we import a data feed of the latest rates and compare them via a trending algorithm to previous sessions.

Design with
sustainability built in

Whether you are commissioning a new identity, website, campaign or piece of print, BakerWilcox brings experienced creative thinking together with a practical understanding of environmental impact.

If you are looking for a design partner who can deliver excellent work while helping your organisation make more responsible choices, we would be pleased to hear what you are working on.

Let’s talk

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BakerWilcox is a multidisciplinary creative agency delivering impactful design solutions that consciously incorporate sustainability. This helps our clients increase their reach and achieve lasting environmental responsibility.

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